Content at Scale Review

Andrew C. McGuire

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There are endless AI writing tools out there for you to use.  

Content At Scale produces the highest quality content in the shortest time with a minor human intervention to a publish-ready piece.

  • Create 2,500+ word optimized article that is publish ready
  • Create entire posts from videos, podcasts, keywords, or existing content
  • Multiple Languages: Create content in 100+ languages for a larger reach.
  • Internal Linking: Automatically internal link your articles with the WordPress plugin

We earn a commission if you make a purchase, at no additional cost to you.

This comprehensive Content At Scale review delves into the intricacies of AI-powered content creation platforms that revolutionize how businesses and individuals generate written material. As technology advances, these platforms offer unique features and integrations to streamline your content production process.

What is Content At Scale?

Content At Scale was created by Justin McGill, who recently brought on Julia McCoy, dubbed the 'Content Queen' on LinkedIn. She is the President at Content At Scale and is Martech's 2023 Top Content Marketing Expert to follow.  

So what do you say?

Well, the core offering from CaS is to have you input one primary keyword, which will output a 2,600-word article optimized with H2s, and AI undetectable content. It gives you a fantastic amount of personality and creativity.  

As of April 2023, they also finished a major overhaul to add even more to the platform.  

Some of the highlights to note in the Content At Scale 2.0 release are: 

  • Complete new app, rebuilt from the ground up
  • Quality content updates, including external links included in the content creation 
  • Any topic for writing on, including reviews, comparisons, etc. 
  • Create content from YouTube, podcast, or an audio file 
  • Content optimization scoring 
  • Google Docs export 

Here's a great video breakdown by their team: 

Who would use Content At Scale? 

The biggest user of CaS is going to be anyone looking to build a content business. You'll see significant use cases for bloggers or anyone that wants to build up their organic SEO strategy and scale their SEO-optimized content at Scale.  

If you're looking to hire writers, a content writing service, or have used other AI writing tools - it's a challenge. There are going to cost and or human obstacles to this. You'll find the cost per word is $.08-.20c, and that cost can bet out of control extremely quickly. 

With CaS you'll have much more under your control and make your life much easier. 

Content At Scale Review

My first impression of this is overwhelmingly positive. At first, I was skeptical because who could think that we can replace humans. Well this is clearly a sign that gets us closer to that.  

With the new 2.0 rollout, it's much more usable, and I think it can be used by the broader market out there. The user interface and the text editor are my favorite things here. Of the AI writing software tools, this has one of the best user interfaces I've seen. 

The items I'm most excited about in their 2.0 update are:

Creating content from more than just one keyword: You can use a YouTube or Podcast link and have it output a well-written blog post using that as the input. This makes me question using Rev or any other type of transcription service. Some of the things I want to get into written words are easier for me to speak, and as I get into thinking about a podcast rather than a blog post - I want to consider using this. 

Creating more than informational articles: I thought we'd be stuck in the information content arena for AI outputs, but they've done a good job expanding to product reviews and listicles if you know how to speak to CaS.  

External Links: I've been using Link Whisper for internal linking, but one of the biggest challenges has been external linking and researching to pull the right types of links together. They've been able to incorporate that into the latest product update here. 

Adding a New Section: The article will be created from that initial keyword in just a few minutes, but part of me always wants to edit once the output happens. You can either re-run the article or add a new section (H2) which is amazing to see this incorporated.  

Pros & Cons 

Pros

  • Long-form articles created from one keyword input 
  • AI Content Detector Tool built-in 
  • Multiple Natural Language Processing models built into the CaS model
  • Export to Google Docs (and Microsoft Word) 

Cons

  • Requires a human to put a flavor on the introduction, transitions, and clean it up: Ideally, we have a 100% AI-written article where it can take in any website and know exactly what I want from humor, way of speaking, etc. 
  • Cost: It is expensive, but if you are going to be replacing full-time human writers - it's worth it for you to do. 

Here's Julia walking you through the platform

This video shows exactly how to get a new project and piece of a content setup.

Here are the steps you'll go through: 

1

Project Creation

You can see in this video how to get a project setup with all the inputs you need. The projects will be stored in a Google Docs type folder structure to make it easy for you to configure/setup multiple client projects or projects you're working on directly. 

2

Add Content

You'll choose the type of content you want to create, whether that's straight from a Keyword, Existing Blog Post URL, YouTube Video, Podcast Episode or a Custom Audio File. 

If you pick a Keyword, you'll be able to input the word count and any additional context you'd like CaS to take as input. You'll also have a sidebar you can slide open and choose Post Automations which include your Section Label, Click to Tweet integration, Table of Contents created and an FAQ section. 

Once the content is created, you'll have an incredibly easy to use post editor where you'll have an easy to edit and create content. You'll also see the Optimization Score on the right score to help you with the NLP analysis which tools like SurferSEO use which is another AI writing tool and has multiple AI engines to help you with the NLP analysis. 

Editing Content at Scale 

You could straight publish an article but it is still AI written content and you should review this and any other AI writing tool that produces content for you. Rather than having a full time writer go through this, you can leverage an AIO writer who is going to go through Julia McCoy's process you can find in the image below.  

There are other AI writing software tools you could use, but there will be much more human intervention vs the highest quality AI output you'll get from CaS.  

Content at Scale Pricing 

There are four main price points going from $250/month to $1,500/month based on the amount of content that you want to produce. I recommend starting with the Starter package and scaling up from there once you figure out the right type of content for your needs in using CaS.  

This is more expensive than the other AI writing tool options but it does SO much more that you should really consider starting here and giving it a try before moving onto another product or service.  

There is a money-back guarantee if you return to them with the first five articles if needed.

Content at Scale vs. Jasper AI 

The most significant difference for me between the two platforms is not looking at a feature-by-feature comparison because they are two different use cases, and you could use both. 

1

Content at Scale

If you're one of many content marketers who are looking for ways to minimize their time on content creation - this AI writing tool is what you should use.  


This is not to be used for filling in the blanks as you're writing. This is a more done-for-you service vs. helping you fill in the blanks when you can't think of what to write next.  

2

Jasper AI

Consider Jasper as a solution if you're looking for a writing assistant. You start writing the article, and when you can't think of how to fill in the blanks, you hit 'Compose' and it will give you words that will trigger additional thoughts that you can use to fill in the blanks and edit over time. 


You'll also find Jasper to help with short-form social media content that Content at Scale isn't meant for.  

As you go through the Platform Features below, keep this in mind as you're considering which type of AI writer you're in most need of. 

Platform Features and Integrations

The Content at Scale platform offers a plethora of features designed to streamline the content creation process for creators. One such feature is its Google Docs-style editor, which makes it easy for users to create, edit, and format their content quickly. This user-friendly interface enables creators to concentrate on producing content that will appeal to their intended readers.

Google Docs-style Editor for Easy Content Creation

This intuitive editor provides all the necessary tools to craft engaging blog posts or long-form articles without hassle. With options like text formatting, image insertion, and hyperlinking available at your fingertips, you can effortlessly create visually appealing content quickly. Additionally, the platform's built-in on-page SEO checklist ensures that your work adheres to best practices while optimizing it for search engines.

Seamless Integration with WordPress

Beyond its comprehensive editor capabilities, Content at Scale integrates seamlessly with popular CMS platforms like WordPress. This integration allows users to generate AI-powered content and publish it directly onto their websites without switching between multiple applications. The platform even goes further by automatically adding internal links using semantically relevant keywords based on top-ranking sites within your niche - an essential factor in improving search engine visibility.

  • Create: Generate high-quality long-form articles or blog posts using advanced GPT-3 technology.
  • Edit: Utilize Google Docs-style editing tools for seamless formatting and optimization of generated content.
  • Optimize Leverage built-in on-page SEO checklists and keyword suggestions to improve search engine visibility.
  • Publish: Directly publish your content onto WordPress websites without hassle, thanks to seamless integration capabilities.

By utilizing the advanced technology offered by Content at Scale, creators can optimize their workflow to save time and produce high-quality content for their audience. By leveraging the advanced technology provided by Content at Scale, creators can focus more on their creative vision while leaving the technical aspects of content production in capable hands.

The platform features, and integrations of Content At Scale make it a powerful tool for content creators, allowing them to create and share their work easily. Moreover, its distinctive capabilities offer users an extensive array of alternatives for crafting top-notch material rapidly and competently.  

We talked about some of the unique features that exist with CaS, but let's get into the details of what makes it so different from the competition.

Unique Features of Content At Scale

Content at Scale offers several unique features that differentiate it from other AI content-generating platforms. These features streamline the content creation process and add value to your output, making it more engaging and informative for your target audience.

Podcast-to-article conversion capability

One standout feature of Content at Scale is its ability to convert existing podcast episodes into full-blown educational articles. This cutting-edge technology allows repurposing your podcast content, enlarging its reach, and delivering supplementary worth for viewers in a distinct style. The platform embeds the podcast episode directly into the article, creating a seamless multimedia experience for readers.

Optimized Long-form Blog Posts Creation

One of the most significant advantages of using Content at Scale is its ability to produce optimized long-form blog posts quickly. With just a keyword input required from users, this powerful AI tool can generate an entire article in less than 5 minutes. This allows businesses to scale their content game effectively and stay ahead in today's competitive digital landscape.

Fast Content Generation with Minimal Input

The speed at which Content at Scale generates content is awe-inspiring. By leveraging advanced GPT-3 technology, it takes minimal input from users - usually just a keyword or topic suggestion - and creates comprehensive articles that are both engaging and informative. The platform offers several features that help streamline the content creation process:

  • Create long-form content: Generate full-length blog posts or articles with ease.
  • Semantic analysis algorithms: These algorithms ensure that the generated text maintains coherence and relevance throughout the entire post.
  • Keyword suggestions: Get relevant keywords based on your main topic for better SEO optimization.

SEO Optimization for Better Search Engine Visibility

In addition to generating high-quality content quickly, Content at Scale also focuses on optimizing each piece for search engines by providing helpful tools like an on-page SEO checklist. Some critical aspects considered during optimization include: 

  • Title tags: Make sure they're concise, descriptive, and contain primary keywords.
  • H1 & H2 headings: Including important subtopics as well as secondary keywords within these headings.
  • Meta descriptions: Create engaging and informative summaries that entice users to click on your content in search results.
  • Image optimization: Including relevant alt text for images, ensuring they load quickly, and using descriptive file names.

This attention to detail ensures that each piece of content generated by Content at Scale not only provides value to the target audience but also performs well in search engine rankings. By combining high-quality long-form content with effective SEO practices, businesses can expect improved visibility and increased organic traffic as a result of their investment in this AI-powered platform.

Optimized long-form blog posts creation allows content creators to quickly generate high-quality, SEO-optimized content with minimal input. Moving beyond this traditional form of blogging, AI can now create versatile and expansive content at Scale.

Content at Scale Beyond Blog Creation

Although Content at Scale is primarily designed for blog creation, its powerful underlying technology has proven to be versatile and effective in generating other types of long-form written material. This tool is handy for content creators requiring various output formats.

Versatility in Content Generation

The advanced GPT-3 technology employed by Content at Scale enables users to create more than just blog posts. Its sophisticated AI engines can generate well-written and informative articles, whitepapers, case studies, ebooks, and even video or podcast production scripts. By leveraging the platform's capabilities beyond blogs, businesses can maintain a consistent voice across various channels while maximizing their reach.

List of Possible Long-form Written Material:

  • Articles
  • Whitepapers
  • Case Studies
  • Ebooks
  • Video Scripts
  • Podcast Scripts & Show Notes

Expanding the Scope of AI-generated Content

In today's fast-paced digital landscape where fresh and engaging content is vital for success, content marketing plays a crucial role in reaching your target audience effectively. To keep up with the ever-evolving digital landscape, content creators must find innovative ways to produce high-quality material that resonates with their audience. Content at Scale's ability to generate diverse types of long-form written content helps businesses stay ahead in the competitive market.

Moreover, the platform's semantic analysis algorithms and keyword suggestions ensure that each piece of content is optimized for search engines. This feature improves visibility and increases organic traffic, ultimately leading to better conversions and ROI.

In addition to its versatility in generating various forms of long-form content, Content at Scale offers seamless integration with popular platforms like WordPress. This allows users to easily add internal links using semantically relevant keywords for improved SEO performance while simplifying the publishing process.

By embracing Content at Scale as a comprehensive AI-driven solution for all your long-form writing needs, you can effectively scale your business' content production without compromising on quality or consistency.

My Final Thoughts 

We continue to see the AI writing space continue to move much faster than any of us thought. As I'm writing this, I am listening to the All In Podcast, which talks about AutoGPT, which is having GPTs speak to themselves and complete actions and tasks without human interaction. 

I'm sure we're pretty close to having Content at Scale talk to itself and continue to improve this. The latest 2.0 update is the best on the market for any content writer that is looking for long form blog content. They may even bring us short form content in the future, but for now we've found the most potent AI writing tool on the market today.  

Welcome to the future. 

FAQs

What is Content at Scale?

Content at Scale refers to creating and distributing large volumes of high-quality content across various channels. This strategy helps businesses reach a wider audience, improve brand visibility, and drive engagement. It involves using efficient tools, automation techniques, and data-driven insights to produce relevant content quickly without compromising quality.

What is the difference between Jasper and Content at Scale?

Jasper (now known as OpenAI's GPT-3) is an advanced AI language model that can generate human-like text based on given prompts. Content at Scale, on the other hand, is a broader concept encompassing strategies for producing large amounts of quality content efficiently. While Jasper can be used as a tool within a content-at-scale strategy to automate text generation, it doesn't represent the entire approach.

Is Content at Scale free?

Creating content at Scale is relatively free since it often requires investment in tools or services that facilitate efficient production and distribution processes. However, cost-effective options, such as open-source software or affordable subscriptions for specialized platforms like HubSpot, Buffer, or Canva, are available depending on your specific needs.

Best AI Writing Tool

Content at Scale is the best AI writing software